Tue Mar 14 2023
Using email marketing the right way
Email marketing was the most used digital communication tool in 2022, explains Alastair Murray
Marketing
Tue Jan 17 2023
Marketing: managing the firm and the lawyer’s brands
Francesc Dominguez explores the mutually beneficial approach of marketing both the lawyer and the firm.
Mon Nov 14 2022
Are you a competent lawyer but can’t sell yourself?
Francesc Dominguez explores how lawyers can ‘brand’ themselves for better results
Wed Nov 02 2022
The case against clickbait: Google update good news for firms
Andy Cullwick considers the new Google algorithm update and SEO
Mon Oct 31 2022
LinkedIn: get yourself connected
Charlotte Clode discusses how solicitors can leverage LinkedIn to help their firms prosper.
Fri Oct 21 2022
SJ interview: Dr Sally Anne Hinfey
This issue, Chaynee Hodgetts interviews Dr Sally Anne Hinfey, vice president and deputy general counsel, legal at Momentive (SurveyMonkey)
Tue Oct 04 2022
The importance of client retention
Jess Saumarez provides tips to boost your law firm’s strategy through client retention
Sun Aug 14 2022
The challenges of being different
Kerry Jack considers uniqueness in marketing