Douglas McPherson advises firms on maintaining client retention, revenue growth, and access to the new ideas that will keep their businesse

Marketing is not just something to catch the eye, it is a testimonial to what the client is about to experience from you, writes Davi

‘Random acts of marketing’ aren’t strategic and can’t be measured, says digital marketin

Michelle Peters explains why being a good lawyer isn’t enough if you want to be successful at the business o

Law firms marrying new ways of working with managing the expectations of those resistant to change see the most success in the new digital world, writes Jame

However good law firms’ content is, it won’t generate the level of response it deserves if it doesn’t tell readers what to do next, says Dougla

Instead of searching for their mythical unique selling point, firms should focus on articulating how they deliver value to clients, advises Dougla

Finalists for Legal Personality and the SJ Lifetime Achievement Award winner to be announce

If you want to grow your law firm or practice area profitably in the next 12 months, then your plan needs to take into account three critical factors that might otherwise stop you, writes Michell