For an effective marketing plan, start with your strengths and where your work comes from rather than focusing on your competitors, says Doug McPherson
Government has allowed itself to be duped by the powerful insurance lobby and set its sights on the injured and vulnerable, the easier option says Qamar Anwar
The #TakeYourMPToWork campaign has attracted a positive response from MPs willing to observe first-hand why comprehensive legal advice is so vital, says David Kirwan