FCA greenwashing measures

The Financial Conduct Authority (FCA) has proposed a new package of measures to clamp down on greenwashing. James Alleyne, legal director at Kingsley Napley, said the proposed new rules will assist consumers in making effective ethical investment decisions, and provide the FCA with the necessary regulatory infrastructure to take decisive supervisory and enforcement action against firms that mislead about sustainability. Alleyne said regulated firms will likely have until mid-2023 to “get their house in order”, but would be advised to start implementing these standards as soon as possible.