Kim Tasso

Director of Marketing, Nabarro

Pricing yourself into the market

Kim Tasso considers how firms should pitch their pricing strategy so that it is both competitive and affordable

What does your client need and perceive as good value?

Pricing in the legal profession is undergoing a revolution and has a big impact on profitability, says Kim Tasso

Widening your horizons

In the last of three articles on practice development in the age of the Legal Services Act, Kim Tasso considers product and service development, market-focused strategies and distribution channels

The traditional approach

In the second of three articles, Kim Tasso considers marketing private client services through reputation, referrers and relationships

Dominating the high street

In the first of three articles, Kim Tasso considers how the Legal Services Bill will impact small-and medium-sized firms

Kim Tasso

Articles