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Bloomsburry Family law

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Marketing to the Elderly

The elderly now represent an increasingly important sector of the population and with the number of pensioners set to increase by 20% over the next 20 years Ken Hart provides a timely reminder of some well proven marketing techniques that work particularly well with elderly clients

Trust Law in Practice

In a slight departure from his series on Trusts and their uses, Bob Trunchion switches to look at a couple of recent cases where practitioners have come unstuck due to either poorly worded Trust documentation or lack of knowledge of how the schemes work

Equity Release and Long Term Care

The Governments recent proposals on the funding of Long Term Care have increased awareness of the potential financing opportunities afforded by equity release schemes, Cecil Hinton analyses the effectiveness of the various schemes under these proposals, and calls for the products and the market to be regulated under the FSA.

Comments On The Governments Current Proposals And Suggested Amendments

Given the limited space available, it is clearly not possible to consider much more than one age example but I think a lady of 75 is reasonably representative. However, the next table gives you a broad summary over the age range indicating who is likely to benefit from the Governments proposals and who is not, including some comments on how the suggestions I have just made would affect things. This summary assumes that income as well as long term care is provided. One general point I would make is that the plan benefits are always going to be more attractive for males because of the higher annuity rates payable and the lower long term care premiums

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