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Maintaining credit

Maintaining a healthy cash flow in any line of business is essential, but it's often a case of small details creating big problems, says Geraint Jones

5 June 2015

A few weeks ago I spent a very interesting hour with a potential client, discussing cash flow. Now, before you jump to another page, bear with me for a moment as this will get better, I promise.

The person concerned was spending far too much time accommodating an overly demanding client, often doing so at her own financial expense. By this, I mean that when they were slow to pay third party debts, she would settle the bill from her firm and then try to recover it from the client, not always successfully.

The client showed little gratitude for this indulgence and remained demanding. The potential client was highly stressed as a result.

This brings me to the subject of maintaining good cash flow in a business. Good cash flow management is always very important and becomes increasingly so the larger a firm gets. Many of us will have experienced the co...

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